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Matte is a fan favorite—what else do you need to know? Find out here!
July 27, 2017
By: Melissa Meisel
National Lipstick Day is coming on July 29! With over 23.5 million daily lipstick try-ons and over 710 million total lipstick try-ons since its launch in 2013, YouCam Makeup scoured their millions of users to reveal what's trending: Matte’s a fact: With nearly 50% of all lipstick try ons being matte lipstick (350 million YouCam user try-ons to be exact), it’s clear that a matte lip finish remains a fan favorite. Sheer lip finishes accounted for over 30% (220 million) of all lipstick...
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